THE ONE-SHEET — WSTV PERSONNEL FILE

Steve Morgan

Writer & Creative Lead

Copy
Concepts
Collaboration

July 6-12 60c STV Guide Steve Morgan portrait How He Sells Banks, Bourbon & Animatronic Dinos Steve Morgan
Writer & Creative Lead
Manager of an Imaginary Television Network

What I Do

Voice,
Messaging
& Naming

Brand Strategy
&
Positioning

Campaigns that
serve business
outcomes

Traditional &
AI Production

Fractional
Creative
Leadership

Experience

Creative Director

stvmrgn creative · 2025-present

Original films, brand storytelling, and digital campaigns across B2B and consumer-facing brands.

Associate Creative Director

BCH Agency · 2018-2025

Built brand platforms and campaigns for Republic Bank, Four Roses Bourbon, and Buzzard's Roost Whiskey.

Associate Creative Director

OOHology · 2016-2018

Won new business and worked on campaigns for tourism, healthcare, sports and national consumer brands.

Senior Writer

Atria Senior Living · 2013-2016

Led writing and storytelling for national campaigns and award-winning senior living work.

Tech Stack

Creative

Adobe Premiere, Photoshop, InDesign, Logic Pro

AI & Production

Seedance, Kling, VEO, ElevenLabs, Midjourney

Marketing

Social platforms, CMS, CRM and email systems

Education

B.A. - English

Creative Writing Concentration

University of Kentucky
Lexington, KY

2x National Gold ADDY 1x District Gold ADDY 1x Local Best of Show ADDY 2x Local Gold ADDY 3x Local Silver ADDY

Industries

  • Financial Services
  • Spirits
  • Tourism
  • Healthcare
  • Senior Living
  • Higher Education
  • B2B
  • Consumer Brands

Select Clients

Four Roses Bourbon Republic Bank The Kentucky Lottery Atria Senior Living Slugger Museum Louisville Tourism Schmitt Sohne Wines Buzzard's Roost Whiskey